Former Apple I Am Mac actor Justin Long switched to Intel a few years ago, and now he wants to switch to a Qualcomm-powered Windows PC. During Qualcomm’s Computex 2024 keynote today, Long appeared in a short 30-second skit where he was bombarded with macOS notifications and nag screens and started looking for a Snapdragon-powered PC instead.
Justin Long starred in Apple’s Get a Mac TV commercials nearly 20 years ago. For a long time, he took on the role of the Mac guy, jokingly mocking the PC guy (actor John Hodgman) for picking up viruses and spyware or not having access to creative tools and focusing too much on boring work.
“Things change,” Long jokes to the camera after searching for Windows on his Arm PC after pop-up notifications on MacOS. Pop-ups include software compatibility, low disk space, battery, and more. includes warnings about
Qualcomm CEO Cristiano Amon delivered a skit during the closing stages of the company’s “The PC reborn” keynote today. He said, “yes, everything changes. Things are changing.”
Qualcomm and Microsoft have recently made a lot of noise about competition with the MacBook Air, with Microsoft claiming benchmarks and battery life that show confidence in its latest move to Windows on Arm. The new Copilot Plus PCs, featuring Qualcomm’s Snapdragon X Elite chips, will debut on June 18.
This latest commercial comes a few years after Intel hired Justin Long to create new ads praising the 2021 PCs, mocking Apple’s Touch Bar, lack of multiple monitor support, and color options for the M1 MacBook. Intel’s ads were a reaction to Apple’s move away from Intel processors in Mac hardware the year before, with John Hodgman reprising his role as the PC guy for Apple to brag about the M1’s performance and battery life.