Google’s acquisition of Fitbit is closed In early 2021but we haven’t seen much in the way of changes yet. 9 to 5 Google Fitbit’s help site has seen a big change: account transfers! New Fitbit help page announced a future Google account migration plan. If it goes something like this Nest account transfers (powered by the same Google Hardware division), Fitbit users are in for a wild ride.
Google’s support page states, “We plan to enable use of Fitbit with a Google Account in 2023,” and at this point, “Some uses of Fitbit require a Google account, including signing up for Fitbit or activating newly released Fitbit devices . features.” This means optional account transfers for existing users in 2023. Google also says: “Support for Fitbit accounts will continue until at least early 2025. After support for Fitbit accounts ends, a Google account will be required to use Fitbit. We will be transparent. Notifications within the Fitbit app, via email, and in Fitbit help articles with our customers about the schedule for finalizing their accounts.
Google’s sales pitch on why you might want to switch reads: “Google Accounts on Fitbit will provide a number of benefits for Fitbit users, including one sign-in for Fitbit and other Google services, industry-leading account security, centralized privacy controls for Fitbit. user data and more features on Fitbit than Google.” Indeed, with Fitbit mandatory in 2025, resistance is futile.
Let’s hope it’s better than Nest
The closest experience we have of these major account transfers is Google’s handling of Nest accounts in 2019. It was (and still is) a very difficult road. After years of coexistence with Google’s purchase of Nest in 2014, Google decided Kill Nest accounts move everyone to a Google account after five years. You didn’t have to switch, but not switching only meant the slow death of your account because you weren’t allowed to add new devices and you wouldn’t get any new features. The account move changed a lot about how Nest works and what Nest works with, introducing regressions like the loss of location-based thermostat control, broken existing compatibility with third-party apps, and the death of Run over the course of several months. Nest” ecosystem. It also marked the end of Google’s siloing of Nest data from all other Google data collections.
Nest still hasn’t gotten rid of Google. The original Nest app is still getting hammered by the “it wasn’t invented here” bar, and Google wants everyone (and some products to be forced) to switch to the Google Home app. Google’s app is a disorganized dumping ground for every Google smart home product and is easily the company’s worst and most confusing app. It’s still not fully functional with the Nest app, and you there is no for look away to find angry customers. Google also doesn’t offer a web interface for anything, whereas home.nest.com previously offered web functionality for thermostats and cameras. Google has owned Nest for seven years and still hasn’t figured it out.
So far, the only difference we’ve seen from the Google/Fitbit team is that the Fitbit brand has been replaced by the “Fitbit by Google” brand. Taking a cue from history and assuming Google he doesn’t learn from his mistakes, Fitbit’s transition fits nicely with Nest. We imagine the Fitbit app and website get hit with the same “not invented here” bar, and Google Fit is considered the new Fitbit add-on (Google Fit). no more functional website). I have a Fitbit very integrated with other services, but this should probably go to some Google API like Google Fit API instead of. Of course, this will involve some functionality surviving, some functionality being lost entirely, and some developers not wanting to take the leap and recode previously working integrations. Close it!
Google says more information will be available closer to the 2023 launch date.